Sign Up for our eNewsletter!
Enter email address:
skip navigation
ABOUT
NEWS
EXECUTIVES
PARTNERS
CAREERS
SOLUTIONS
STRATEGY
BRANDING
DESIGN
WEBSITE DEVELOPMENT
EMAIL MARKETING
SEARCH MARKETING
NEW MEDIA PLANNING
CUSTOM APPLICATIONS
THE NEXT BIG THING
PODCASTS
PRODUCTS
EKTRON CMS400.NET
BONFIRE
OPTICAST
PORTFOLIO
WEBSITE
EMAIL
INTERACTIVE
ONLINE ADS
PODCASTS
REEL
FUEL FOR THOUGHT
CONTACT
As Chief Strategist for Optiem, I oversee the development of innovative internet marketing, media, content and design strategies for our clients. I also manage Optiem's strategic alliances and integrated communications.
Subscribe in a reader
Twitter Updates
follow me on Twitter
Previous Posts
Microsoft Surface - The future of computing?
Three Exciting New Site Launches
Optiem hosts Emerging Technologies panel...
South by Southwest Interactive conference...
Jeff Rohrs Invades Europe
Web Association presentation...
Say Hello To IdeaCrossing
New Year...New Site Launches
Optiem Launches New Site For Matco Tools
Optiem and Adcom Work With KeyBank To Create Busin...
Archives
Optiem Thought Leader Blogs Launched
Posted:
Jun 21, 2007 -- 4:33 PM
Three new blogs have been launched by Optiem Directors:
David Meads View From W 6th (
www.viewfromw6th.com
) will focus on emerging technologies, practices and trends that can be leveraged by marketers.
Paul Frestys Catch The Comet (
www.catchthecomet.com
) is all about designing for the web.
Megan Hauers Media Hatch (
www.mediahatch.com
) will help marketers in deciding what types of media to own, which to rent, where to distribute them and how to measure it all.
Clyde Miles
SITEMAP
PRIVACY
TERMS
CONTACT
216.574.8700
Socius
, As a top software VAR, Socius needed a solid brand foundation both online and off. With Optiem on its side, Socius truly experienced "The Power of Partnership."
National City
, Moving a traditional audience like private banking clients online was National City’s challenge. Optiem replicated the lush feel of offline materials for the digital realm. The result was a rich customer experience.
JumpStart
set out to seed new ideas and re-plant the economy of Northeast Ohio. They turned to Optiem for a vibrant brand foundation and a crop of ideas to help spark all their online and offline marketing.
Things Remembered
, Maximizing email performance was the goal for Things Remembered. Optiem’s audit provided the strategic insight, the creative firepower, and the campaign analysis to turn their efforts into gold.
RedMatch
, An extremely effective B2B email campaign leading to a Flash demo was the way to energize a new product launch. Optiem put the pieces in place with an integrated campaign that brought it all together.
Insurance.com
had the name but needed the traffic. Optiem designed and developed interactive banners that cut through the clutter and delivered consumers to the site in droves...and they have the quotes to prove it.
Sherwin Williams
wanted an online strategy that rewarded its best customers and drove offline store traffic. Regular email promotions with unique bar codes sealed the deal and painted the competition into a corner.
COSE
, An interactive membership form that cross-sells, up-sells and just plain sells? COSE needed it to stimulate prospects and member companies, and Optiem designed and built it.
Podcasts
, Optiem developed RSS feeds for quicker distribution of audio files over the internet.