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Custom Applications

Alchemists have searched tirelessly for centuries to find the process by which they could turn lead into gold. At Optiem, we have undertaken a similar search to turn technology into the "gold" of cost savings and new revenue streams for our clients. Thankfully, our search has proven to be more successful than the alchemists of old.

Our Custom Application team can reconcile the age-old challenge of "what you want to do" with "what you can do" by producing exciting, web-based solutions to your most challenging problems. Whether it's through staff augmentation or complete project life cycle management, we can design and build custom solutions that fit your unique needs and budgetary requirements.

We have built custom solutions that include content management, ecommerce, and sales & marketing applications. Technology into gold? Our clients certainly think so.

Socius, As a top software VAR, Socius needed a solid brand foundation both online and off. With Optiem on its side, Socius truly experienced "The Power of Partnership."
National City, Moving a traditional audience like private banking clients online was National City’s challenge. Optiem replicated the lush feel of offline materials for the digital realm. The result was a rich customer experience.
JumpStart set out to seed new ideas and re-plant the economy of Northeast Ohio. They turned to Optiem for a vibrant brand foundation and a crop of ideas to help spark all their online and offline marketing.
Things Remembered, Maximizing email performance was the goal for Things Remembered. Optiem’s audit provided the strategic insight, the creative firepower, and the campaign analysis to turn their efforts into gold.
RedMatch, An extremely effective B2B email campaign leading to a Flash demo was the way to energize a new product launch. Optiem put the pieces in place with an integrated campaign that brought it all together.
Insurance.com had the name but needed the traffic. Optiem designed and developed interactive banners that cut through the clutter and delivered consumers to the site in droves...and they have the quotes to prove it.
Sherwin Williams wanted an online strategy that rewarded its best customers and drove offline store traffic. Regular email promotions with unique bar codes sealed the deal and painted the competition into a corner.
COSE, An interactive membership form that cross-sells, up-sells and just plain sells? COSE needed it to stimulate prospects and member companies, and Optiem designed and built it.
Podcasts, Optiem developed RSS feeds for quicker distribution of audio files over the internet.