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The Next Big Thing

At Optiem, we live and breathe internet marketing and can't wait to share the latest. As an Optiem client, you will inherently be on top of trends and new technologies you can use to market more effectively.

Here are some recent examples:

A number of our clients are now using the Opticast platform to dynamically generate email content to bring the promise of one-to-one marketing to life.
We are exploring how wireless content can create brand equity and deliver traffic to a large gasoline and convenience store chain.
We are developing strategies that converge blogging and search and public relations.
We are building interactive branded entertainment vehicles for a high-end consumer products marketer.
Podcasting might just be the technology that gives you the ability to create your own media outlet, on the fly and at an extremely low cost.

The next big thing? Rest assured, with Optiem on your team, you'll know it before your competitors do.

Socius, As a top software VAR, Socius needed a solid brand foundation both online and off. With Optiem on its side, Socius truly experienced "The Power of Partnership."
National City, Moving a traditional audience like private banking clients online was National City’s challenge. Optiem replicated the lush feel of offline materials for the digital realm. The result was a rich customer experience.
JumpStart set out to seed new ideas and re-plant the economy of Northeast Ohio. They turned to Optiem for a vibrant brand foundation and a crop of ideas to help spark all their online and offline marketing.
Things Remembered, Maximizing email performance was the goal for Things Remembered. Optiem’s audit provided the strategic insight, the creative firepower, and the campaign analysis to turn their efforts into gold.
RedMatch, An extremely effective B2B email campaign leading to a Flash demo was the way to energize a new product launch. Optiem put the pieces in place with an integrated campaign that brought it all together.
Insurance.com had the name but needed the traffic. Optiem designed and developed interactive banners that cut through the clutter and delivered consumers to the site in droves...and they have the quotes to prove it.
Sherwin Williams wanted an online strategy that rewarded its best customers and drove offline store traffic. Regular email promotions with unique bar codes sealed the deal and painted the competition into a corner.
COSE, An interactive membership form that cross-sells, up-sells and just plain sells? COSE needed it to stimulate prospects and member companies, and Optiem designed and built it.
Podcasts, Optiem developed RSS feeds for quicker distribution of audio files over the internet.